"The bottles are clever
and,
as
with all great art, are a brilliant inspiration for discussion on a
number of topics: How many brands are my kids exposed to and how young?
What kind of food
am I feeding my family? How young are my kids experimenting with
alcohol?"via
DadCamp
"Cette demarche volontairement provocante invite a la reflexion sur un certain nombre de sujets. Accompagnant
ces photos d'un message de responsabilisation en direction des parents, Anna Utopia Giordano les invite a prendre
conscience des dangers de l'alcool sur les enfants et adolescents (notamment via l'exposition intra-uterine) mais
aussi au ciblage marketing dont ils font partie de plus en plus tot."via AlcooClic
The author says: the bottles are not for sale, they are part of an art exhibition. This is an art project to raise social awareness on topics such as alcohol abuse by teens, alcohol abuse by pregnant women, the disinterest of some parents towards their children (abandoned for days between toys and video games), how far marketers can go to gain the attention of their younger customers.
There are no commercial purposes. Always remember, please, the minimum age for drinking alcohol in your country (if you do not know, see this table) and drink responsibly.
