DIGITAL ART SERIES
Venus
Venus is a digital art series by Anna Utopia Giordano that digitally transforms some of the most iconic representations of Venus in the history of Western art. By applying contemporary beauty standards and the aesthetics of the so-called “size zero” to canonical female figures, the project questions the cultural construction of beauty, body image and the artificial pursuit of physical perfection. The series confronts the idealized bodies of historical paintings with the increasingly restrictive standards imposed by contemporary fashion, advertising and popular culture. The result is deliberately unsettling: the bodies of these celebrated Venuses become thinner and increasingly detached from the forms that once made them symbols of beauty and desire. Through this digital intervention, Venus reflects on the subjectivity of beauty standards and on the ways in which images of the feminine body are continuously edited, manipulated and reshaped to correspond to an unattainable ideal.
Selected exhibitions / Other appearances
Featured in The Illusionists (2016), a documentary by Elena Rossini that explores the globalization of beauty and the marketing of unattainable beauty ideals.
2015 · Baronissi, Italy · May–July · Museo FRaC · La scultura dopo il 2000 (Group Show) · curated by Ada Patrizia Fiorillo
2012 · Nijmegen, Netherlands · 24 March–12 August · Museum Het Valkhof · Why Goddesses Are So Beautiful: Love and Beauty in Antiquity
2012 · Nijmegen, Netherlands · 22 June · Conference on Venus during the Midzomernacht Event · PDF transcript ►
2011 · Seoul, South Korea · 11–27 August · Seoul Fringe Festival · Indoor Performing Arts at Soul Underground
Selected press
ARTE - Yourope (Video) / RTS (Audio) / New York Daily News / The Guardian / Corriere della Sera / BBC / The Telegraph / Daily Mail / Huffington Post / Vogue / Le Monde / La Repubblica / Libération / ABC / Glamour / Marie Claire / Folha de S.Paulo / De Standaard / Digital Meets Culture / UPI / El Comercio / TrendHunter / 20 Minutes / Stylist / Refinery29 / Flavorwire / Art Media Agency / Flash Art / WA Today
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